The China Council for International Investment Promotion was established yesterday to encourage both foreign investment into China and outbound investment.

The council is expected to integrate all forces for investment promotion across China, according to Deputy Commerce Minister Ma Xiuhong.

Members of the council include local investment promotion agencies, major economic and technological zones, enterprises and organizations.

Ma said the council would be complementary to government investment promotion agencies so as to encourage investment from foreign businesses into China and outward investment from domestic firms  the two key themes of the country's investment promotion strategy.

"It (the council) should fully play the role as a non-governmental organization and carry out diversified investment promotion events around the country," she said.

The council will also convey investment-related laws and regulations to enterprises as well as channel their feedback to government agencies.

The council will not only focus on attracting investment and increasing the volume of outward investment, but will help local organizations enhance their investment promotion, said Zhou Ming, deputy director of the Investment Promotion Agency under the commerce ministry.

"Furthermore, by keeping long contact with enterprises, we expect the council will provide investors and potential investors with delicate services, in particular in some multi-industrial projects," she said.

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