Audience satisfaction with Chinese films reaches 5-year high: survey

The 2019 reading of a survey on audience satisfaction with Chinese films screened during the year was 84.3 points out of a total of 100, a five-year record high, said the China Film Art Research Center Monday.

It indicated that Chinese films had made steady progress along the path of pursuing high-quality development, according to the results of the China film audience satisfaction survey, which was co-conducted by the center.

Launched in early 2015, the China film audience satisfaction survey is a film evaluation system independent of the China film box office.

Methods of on-site sample surveys at theaters, online surveys of film industry workers and experts and big data analysis were adopted to comprehensively evaluate domestic films from the perspectives of screen depiction, ideological content and film popularity.

The scores of Chinese films screened last year in terms of screen depiction, ideological content and film popularity were 85.2, 85.5 and 80.5 points, respectively, all higher than those for 2018, according to the survey results carried by China Film News.