Online celebrity gets ready for annual shopping spree

With the eleventh day of November just around the corner, almost everybody in China is preparing for the annual online shopping spree. Shirley, an online promoter of makeup products with around 200,000 followers, is no exception. Renting a 40-square-meter loft as studio and living room for 7,000 yuan ($1,010.84) a month, Shirley has hired two more assistants to respond to increasing inquiries from the customers.